Choose Gmail mail merge if
- Your Workspace plan includes it and the button is there.
- You send one-off announcements with no follow-ups.
- You want an unsubscribe link added for you.
- You want no third-party tool at all.
Gmail’s built-in mail merge costs nothing extra if your Workspace plan includes it, sends up to 1,500 emails a day and needs no third-party app. Mergeline works on every Gmail account, adds tags in subject lines, follow-ups, scheduling and attachments, and is free for 60 emails a day.
| Mergeline | Gmail mail merge | |
|---|---|---|
| What it is | Chrome extension that sends through your own Gmail tab | Built into Gmail on some Google Workspace plans |
| Free plan | 60 emails a day, no time limit, no branding added | Not available on free gmail.com accounts or Business Starter1 |
| Monthly billing | Pro $12 a month | Part of an eligible Workspace plan. Plan prices: not checked |
| Yearly billing | Pro $99 a year (about $8.25 a month) | Part of an eligible Workspace plan. Plan prices: not checked |
| Daily sending | Free 60; Pro up to Gmail’s own daily limit | 1,500 mail merge recipients a day, inside the 2,000 a day account limit1 |
| Follow-ups | Up to 7 on Pro, in the same thread, stopping for anyone who replies | None. Mail merge cannot be used with reply, forward or schedule send1 |
| Tracking pixels | None added: no tracking pixels and no link redirects | Not mentioned on Google’s help page1 |
| Where your data lives | In your browser. No Mergeline server receives your lists, emails or replies | Stays in your Google account; no third-party app |
| Google permissions | No Google account permissions by default. Optional Google sign-in asks for gmail.send, plus gmail.readonly only if you turn on reply detection | No third-party permissions |
| Attachments | Yes, on Pro | Not published |
| Scheduling | Yes, on Pro: start time and sending hours | No schedule send1 |
| A/B tests | Yes, on Pro: two subject lines | Not published |
| Google Sheets | Yes: paste a Sheets link. Pro adds new rows automatically | Yes, from the first tab, as text only1 |
Google’s mail merge is a mode of Gmail’s compose window, on Workspace Individual, Business Standard and Plus, Enterprise Standard and Plus, and Education Standard and Plus. It is not on Business Starter or free gmail.com accounts1.
It keeps things simple on purpose. Tags work in the body but not in the subject line or in linked text. You get one Cc or Bcc address, none with a spreadsheet. Sheet data must be in the first tab. There is no schedule send and no follow-up, and you cannot send from an alias1.
Mergeline is a Chrome extension that works with any Gmail account. It runs in your browser, so the browser must stay open while a campaign sends.
Google’s mail merge is included in eligible Workspace plans; we did not check those plan prices for this page. If you are on Business Starter or a free gmail.com account, you would need to change plans to get it1.
Mergeline is free for 60 emails a day on any account. Pro is $12 a month or $99 a year.
Google’s feature is first party: there is no third-party app and no extra permission to grant1. That is as private as it gets for the mail merge step itself.
Mergeline stores your lists, emails, results and do-not-email list in your browser’s extension storage. In its default mode it asks for no Google account permissions: it fills Gmail’s own compose window in your Gmail tab. If you choose Google sign-in instead, it asks for gmail.send, which Google classes as sensitive rather than restricted, and for gmail.readonly only if you turn on reply detection2. That data is used in your browser and never sent to a Mergeline server. The full breakdown is on our security page.
Still deciding? See the best Gmail mail merge alternatives, or compare every tool’s price on the mail merge pricing page.
It is included in eligible Workspace plans: Workspace Individual, Business Standard and Plus, Enterprise Standard and Plus, and Education Standard and Plus. It is not on Business Starter or free gmail.com accounts1.
Yes. Mergeline works on any Gmail or Google Workspace account, including Business Starter, free for 60 emails a day.
Gmail’s mail merge sends up to 1,500 recipients a day on eligible plans1. Mergeline Pro sends up to Gmail’s own limit, about 500 a day for a personal account and 2,000 for Workspace34.
Yes, automatically, and you cannot export the list of people who unsubscribed1. Mergeline adds no link; people who reply “unsubscribe” go on its do-not-email list.
No. It cannot be used with schedule send1. Mergeline Pro schedules campaigns and can send only during set hours.
60 emails a day free, with no card and no branding. Pro is $12 a month or $99 a year, with up to 7 follow-ups that stop on reply.
Add to ChromeGmail is a trademark of Google LLC. Mergeline is not affiliated with, endorsed by or sponsored by Google or any other company named on this page.